"We emphasize the importance of customer service from the first day of training new employees. Every time a customer receives an order that is not exactly what they ordered, everyone involved with that order meets and discusses ways to avoid the same problem in the future. And though we may not always get every single order correct, what we can control is how we treat our customers and what we will do to make things right. If you trust us to handle your personal identification needs, we'll be sure that you walk away completely satisfied."
Clyde Coller, CEO