Designing Your Perfect Name Tag

What information should I include when designing my name tag?

From font choice to details you think you should include, name tags are, surprisingly, an intricate thing when it comes to designing. And, making sure they read well is something you must consider before ordering one. Here are some guidelines to follow to make sure you are getting identification that helps your business.

Material & Color

blank name tags that feature both plastic and metal materials

Durability is a must! We carry both high-quality plastic and metal materials. So, no matter your new name tag use, we have a material that will fit your designing needs. And, with 30 plastic colors and 18 metal color combinations, we have a color that will suit your business needs as well. But, remember what Scott Ginsberg, the Name Tag Guy, said:

“The most effective background color for name tags is white. This allows maximum visibility for your logo, name and position. Dark blue, green or red backgrounds are used occasionally, but they have a tendency to ‘steal the show’ from the rest of your name tag.”

“Write the font in black or dark blue. Never use yellow, orange or any other light color. Even if a dark color choice means an aesthetic digression, fashion must be outweighed by your name tag’s approachability and visibility! Finally, unless you work in an academic capacity, avoid gold name tags.”

Font Size & Style

two printed font choices that send different messages even though when designing a name tag they used the same text

From size to the color, the font is one of the most important aspects of your new name tag. Yes, font matters when designing your new name tags! You should always choose a readable font and size. If others cannot read your name tag from at least 10 feet away, your font size is too small. However, don’t stray the other direction. Too large of a font will distract and limit, if not remove, space for additional information. Even if you are attending a horror convention, the name tag font should always be legible. If someone can’t read it, that negates the use of your name tag, so why even wear one?

Always consider the following: What does my font choice really say? Melanie Bunch, Coller Industries’ graphic artist, says, “Make sure you are using a font that suits your business or event needs. Even the tone of the font choice is essential. A bookstore or cafe might opt for a more casual font, while fine clothing or 5-star restaurants might want a fancier or more formal font. Large businesses and corporations may want to choose a font that is consistent with their company branding, which tends to be something more utilitarian.”

On the other hand, some fonts are always a bit more professional than others. We offer 17 font choices that are fun, yet maintain professionalism for nearly any business. And, remember that some fonts are great for employee names, but not suitable for a business name or title.

Engraving & Printing

engraved logos on metal and plastic name tags are a key feature when designing a new tag

Before requesting any engraved (or printed) text for your new name tags, first, consider your size. Once you choose a name tag size, any names, titles or other information will then need to be tested to make sure they will appropriately fit. Shorter and smaller name tags may look better with your uniforms, but then you will most likely have to settle with first names only when designing. But, don’t think the larger your name tags, the more information you can have.

Once you have names, titles and your business name planned out, you can consider your logo. Always ask yourself, “Does this new name tag actually need my logo on it?” If the answer is yes, make sure to choose a name tag that best suits that logo. From engraving to full-color printing we have a logo solution we’re sure you’ll love.

The final guideline here is never to think your name tag is a business card.

There is a thin line between just enough information and too much when designing new name tags. Keep it simple, and keep it flowing. Yes, you need to represent the person wearing the name tag and in some cases, your business. But, remember that less is always more when it comes to name tags.

The Three A’s of Professionalism

develop professionalism for your business by adding name tags to a uniform From doctors to school teachers and everyone in between, name tags are essential for professionalism!

Whether your job is in the food service industry or you are a CEO of a major corporation, showing professionalism by wearing a name tag is sure to make your job a bit easier. By attaching this simple item to your uniform or daily attire, you will stand out from all of your competitors. And, they make corporate branding a breeze by identifying employees at a store even easier.

Here are some pointers on how name tags can help perfect your professionalism.

APPEARANCE

Maintaining a corporate uniform, whether certain colors or specific attire, is significant for many businesses. Adding a name tag to that uniform helps with your appearance and identifying where in the company you fit in. From a mail room attendant to the president of the company, not everyone will immediately know your name. But, by wearing a name tag as part of your uniform or daily attire, you are encouraging interaction and promoting company branding.

part of your professionalism is your appearance and how you present yourselfFrom color choices to adding a text, a name tag is an important piece to add to your wardrobe. And, with so many colors and materials to choose from, finding that perfect name tag is easy. Logos and graphics are also an ideal way to promote your company from within and throughout each day as every employee interacts with clients, customers and the general public.

Remember that appearance is key to most professions. And, maintaining that professionalism is easy with the proper name tag.

ACCOUNTABILITY

It is always important to hold yourself accountable for your actions when working. By wearing a name tag, not only will you maintain that accountability, but you will also increase your professionalism. Name tags can also increase productivity because when someone is wearing identification, it tends to make them more responsible and aware of their actions.

Whether it’s a difficult situation or merely representing the company at an event, name tags are sure to help with keeping employees accountable and maintaining professionalism.

ABILITY

Professionalism is about focusing on finding a solution.Professionalism is about focusing on finding a solution. And with a name tag, finding that focus has never been easier. By holding yourself accountable, you will develop necessary job skills, keep up with time management and find any needed solutions for your company. These abilities are essential for keeping a strong work ethic and showing others you can be professional.

So, stay on task and show your professionalism by wearing a name tag! By identifying yourself, you show others you know what you’re doing and that you’re proud of it. This becomes part of who you are and helps to maintain the stigma of a job well done.

 

Accessorizing Pets with Their Own IDs

Personal identification is a needed accessory for pets too!

animal therapy pets with id badges in a hospital for calming patientsMost companies offer employees personal identification. And this identification usually comes in the form of a name tag or name badge. While name badges are versatile and easy to change for volunteers and temporary staff, name tags provide a uniform look for all personnel. So, why not incorporate office pets into the mix?

Many employers these days have pet policies that allow for workers to either bring pets to work or have therapy animals available during lunches and other breaks. By identifying these animals with a name tag, employees will know that these pets are welcome in the building.

And, if there are service animals around, using proper identification helps people know how to respond to them. Some service animals require that they are left alone, and using name tags will help identify that need.

Name Tags vs. Photo ID Badges

Name tags are perfect for quick information such as your pet’s name and your phone number. And, choosing a custom shape such as a bone, dog or cat can be a fun way to add some creativity to your pet’s tag.

Photo ID badges make the identification process easy. You can include a photo, all pertinent information such as a phone number, address, pet’s name and so much more. These photo IDs are perfect for service animals and including company logos for office pets.

using photo id and name tags for petsDon’t forget to include all the essential information!

Each ID should include at least a name and an owner’s phone number. Other things to add would be an address, the owner’s name and additional information about the animal. If the pet works in an office, the company logo is always a great idea to include. As most owners do not remove name tags or identification from pets, this becomes free company advertising.

Finding A Lost Pet

Not only is a name tag a good idea at work, but it is also good in a general sense. Keep identification on your pets at all times in case they decide to take themselves for a walk. People are more likely to approach a seemingly lost pet if they have a name tag. And, if your information is current on this tag, you won’t have any problems getting them back.

So, whether you are around service animals or have a pet dropping by your office, let’s take a moment to appreciate every pet’s name tag.

Gaining Our Wings with Donations

All angels have wings, right?

Coller Industries loves giving back to our community. It’s what helps define our business standards and practices. And, without these donations, we know we wouldn’t be complete. And this contribution goes to a fantastic corporation who knows the exact definition of helping and is helping us to get our wings.

The Arc of King County

donations to the arc of king county to that people can get their wingsFormed in 1936, The Arc of King County is a group of parents raising children with intellectual and developmental disabilities came together to advocate for their children’s rights to live, learn, work and play in the community. From these grassroots origins, the first parents of The Arc fought for their children’s rights to access housing, education, employment, and community resources such as transportation.

Their goal is to further the civil rights movement for all persons with intellectual and developmental disabilities to thrive as equal, valued, and active members of the community.

Brianne Roberson, Office Coordinator at The Arc of King County, summarizes by saying, “We offer supported living, homelessness prevention and civic engagement to promote and protect the rights of people with IDD.”

Donations are part of who we are.

donations, mighty badges and helping people get their wingsFrom engraved logos to printable inserts, one of our most popular products is our Mighty Badges. Due to the versatility of these name badges, our customers keep coming back for them time and time again. The Arc is no different. Coller Industries provided Standard Mighty Badges with a white back plate for The Arc. Mighty Badges with logos make the process effortless. Now all they have to do is print out the easy-to-use inserts and assemble the badges.

“The name badges allow us to be easily identified and help our clients learn our names,” said Roberson. The Arc is using these tags during their Wings for Autism event.

Wings for Autism is back!

Wings for Autism is a program that is designed to alleviate some of the stress that families who have a child with autism spectrum disorders experience when traveling by air. It provides families an opportunity to practice entering an airport, obtain boarding passes, go through security, and board a plane.

The program also gives airport professionals an opportunity to interact and deliver their services in a structured, learning environment.

The next Wings for Autism event is March 3, 2018, at Seattle Tacoma International Airport.