logo name tags - Influencing Identity

Summer Corporate Event Ideas to Boost Team Morale

Summer is finally here, and for your business, it’s the perfect time to plan events to boost team morale and encourage employee engagement. With the warm weather and longer days, there are plenty of opportunities for outdoor activities and fun team building exercises. Whether it’s a company picnic, a beach day or a friendly sports tournament, these summer corporate event ideas provide businesses with an excellent opportunity to show their appreciation for their employees while fostering a sense of teamwork and camaraderie.

Wear Name Tags During Office Workshops

According to TeamStage, team building collaboration has proven to be a significant factor in job satisfaction and driving employee engagement. Here are some of the most important statistics found.

A fully engaged workforce has the potential to generate twice the revenue.
75% of staff say teamwork and collaboration are crucial to corporate success.
33% of employees believe fostering a collaborative culture leads to increased loyalty.

The warm season presents an excellent opportunity for business teams to organize fun corporate event ideas that can significantly impact workplace culture and boost overall team performance. We’ll delve into why summer is ideal for such events and how businesses can make the most of them to create a positive and engaging work environment with these summer ideas.

Food Events

BBQs, picnics and cook offs are significant events to plan for your business this summer. Food brings colleagues together for a fun time. What’s great about food is that there are so many different types of food worldwide. Try having everyone bring food from their culture and have a cultural potluck.

Ice cream and frozen yogurt are especially great for the summertime. Or if desserts aren’t your thing, then a simple watermelon or pineapple works wonders for cooling off. They’re a sweet treat for those who want to chill out in the sun.

Games

Games are a fun way to boost team morale. There are so many types of games to choose from. From sports to board games, there are many ways for your team to bond. Board games are better for everyone as more people should be able to play. Mini golf is always fun because it’s not a strenuous activity and people of all ages can enjoy it.

Make things even more fun by dividing up teams with unique team badges. Team events and games help build stronger bonds and relationships with your colleagues.

A Vantage Circle article titled “10 Reasons Highlighting the Importance of Team Building” describes some of the many benefits of team building exercises. CEO of Skuuudle, James Rehm, said, “Turning tasks into competition can increase motivation and productivity. Team building exercises foster healthy competition, improves teamwork, problem solving, communication and other skills. These activities provide opportunities for employees to interact and learn from other teams.”

Volunteering and Charity Events

Charity events are a great way to work together for a bigger purpose. You’ll want to research volunteering opportunities near you so you can plan accordingly. You can also run your charity event from your company to raise money for a good cause. Volunteering allows you and your colleagues to feel more connected to the community.

We develop a higher purpose when we volunteer our time and efforts. This also lets your company wear fun and memorable name tags or badges for each volunteer.

Fairs, Festivals and Concerts

Summer is the perfect time to attend fairs, festivals and concerts. Look into events in your area so your company can coordinate schedules. You could talk to your managers to see if they could cover ticket fees or have discounts on tickets. Once you’ve planned your summer event, your company could provide sponsored lanyards or photo ID badges so their guests know how special the event is.

More Events

Other events you could plan for summer fun include hiking, movie nights or winery/beer garden trips. Plan these events based on what your colleagues are interested in. You want to ensure these activities are enjoyable and uplifting for all participating.

With the arrival of summer, businesses have a chance to not only plan events to increase employee engagement and improve team morale but also to break away from traditional corporate routines and embrace the warmth and energy of the season. As the days grow longer, companies can host outdoor activities that encourage teamwork, build camaraderie and show appreciation for their employees. By incorporating fun summer corporate event ideas, businesses can increase productivity and foster a corporate culture that values its most important asset- employees.

Explore more about corporate event ideas your company can do to boost team morale:

Encouraging Summer Fun at Work

Get Together, Share a Laugh and Make Memories

Why Logos Matter More Than You Think

What do you think of when you hear the word “logo?” When most people think about logos, they imagine cool designs that represent companies. They usually see them displayed front and center, on top of buildings or billboards. Products have logos branded on them. If products don’t have the logo, the packaging has the logo somewhere.

What is a logo? A logo is a symbol to identify your company that brings instant public recognition. They are graphic representations meant to connect with a brand, entity or endeavor so that an audience can recognize the connection effectively and consistently.

There are many types of logos because some cater to specific business types. Logos serve many purposes. We won’t get into every kind of logo there is or which one you should choose. Instead, here are explainations why logos are essential for your business and why you should include them on your name tags.

Reasons Why Your Logo Matters

They Catch Viewers’ Eyes First

Logos are the first thing viewers see about a company. You want your logo to be attractive enough to catch people’s eyes. It would draw people in because they are curious about the business behind the logo. You know a logo is excellent when it is memorable and recognizable. It would also be nice to describe your business solely with visual elements, but that’s not always needed.

Take Advantage of Being Unique

You can stand out when you have a unique logo. Have you ever gone inside a store just because they had an exciting logo? You don’t know anything about the company, but you gave it a try because it had a logo that piqued your interest. That’s the goal when you have a unique logo. It speaks for itself. It screams, “We’re a company that cares about how we are perceived, and you should come to see what we’re about.”

Stand Ahead of Competitors

What’s even better about standing out is standing out against the competition. For example, dentist clinics usually have something with the word dental in their name. So how can they stand out against each other? One could have a logo of a tooth with coordinating typography, so it’s more distinctive for them. Again, it makes them memorable and recognizable, so customers and passersby know they are distinctive despite the many other similar clinics worldwide. It will display that your business is one of a kind despite the many similar companies there may be. Standing out is a persuasive method that urges customers to rely only on your business.

Huge Element in Brand Identity

An excellent logo is vital for your company’s brand identity. You want a logo that matches your business’ values and purpose. Elements such as colors and typography are essential as you want them to match the rest of your brand’s identity. Your brand identity involves many aspects of your business, such as your website, social media accounts, blogs, products, services and more. Consistency between all platforms is key to your brand identity, so you want your logo to match the essence of everything in your business.

What You Shouldn’t Do with Your Logo

We’ve covered some of the more significant reasons why logos are important. Now let’s get into some of the mistakes you should avoid with your business’ logo.

It Doesn’t Match with Your Business Brand

A good logo should represent your company’s branding, whereas a lousy logo doesn’t correlate with a company’s values and purpose. You want it to match your company’s message. Your logo needs a change if it doesn’t show those things. You want it to be a proper representation of your business.

Elements That Don’t Harmonize

You don’t have to be a graphic designer to know what looks good. Logos should be appealing to all kinds of people. There are several reasons a logo doesn’t look right. For starters, it seems too busy, the colors are too bright or don’t correlate well. The font doesn’t fit the company’s print, or there isn’t enough contrast between the fonts. An excellent tip to remember is that a good logo is acceptable when it looks appealing on a black and white background.

It’s Boring and Bland

The biggest thing that makes a logo not work is that it isn’t memorable. You can’t expect a business to succeed when it doesn’t have a decent logo. It should be able to start a conversation. It should stir up curiosity for people who haven’t heard of your business yet.

Final Thoughts

Your logo represents your business. You want to ensure it gets special attention and care because that’s one way your company is remembered. Implement a dependable logo your company can rely on.

Once you have a logo you are proud of, you can start using it on your products, clothing, buildings and, most importantly, name tags. When you have your logo on your employee’s name tag, it reminds your customers that they are a representative of your business. We have blogs delving more in detail about why you should include logos on your name tags and other products. Logo name tags are available in both plastic and metal.

Wearing Name Tags and Feeling Safe at Work

Your employer knows that wearing name tags goes hand-in-hand with their credibility. If someone knows your name and the company you represent, they are more likely to initiate a conversation or make a purchase. So, by having employees quickly identifiable, your employer will be able to retain more and more consumers.

Employees who wear name tags also offer a sense of responsibility and good customer service in their workplace. Often, name tags are the hardest working element on your uniform during meetings, conventions and other professional events. These incredible tools are essential to your employer’s marketing and customer communication.

While wearing name tags at work can often feel risky, most employers require one either with or in place of a uniform. And when working for one of these companies, it can become slightly unsettling when you are required to wear your name for everyone to see. So, here are some quick tips to help you feel safer when you wear a name tag.

Wearing Name Tags: First Name Only

Become more relatable to customers with a simple first name only name tag while you work. As name tags immediately remove all barriers, they allow customers to ask questions and express their concerns. In addition, they let the customer know who they are working with from the moment they meet you.

While this may seem a bit intimidating, remember that you are working to represent the company. Patrons to this business need the ability to find what they need quickly, and your name tag is part of that. So, even wearing a tag with your first name provides this relatability.

Also, it can be challenging to remember everyone’s name, especially in larger business locations. However, by wearing name tags, newer employees and other team members in the company are more apt to recognize each other. This recognition also increases security in the workplace.

Wearing Name Tags: Logos, Full Names and Titles

By wearing a name tag with a logo, you help your company identify who belongs in your workspace. In addition, identifying you and your colleagues helps maintain a secure working environment. And, keep in mind that more and more professionals are wearing name tags with their first and last names, so they are easily recognized. Also, adding a logo helps with brand recognition for your company.

Building Company and Brand Recognition
Corporate branding is a rising trend and doesn’t seem to be peaking any time soon. Add your retail store logo to your name tags, and quickly identify every employee, volunteer and other staff at your location. Inevitably when employees go to lunch, they leave their name tags on. Sometimes employees even wear them on their way home from work. When employees continually wear their name tags in public, a company’s brand is repeatedly advertised.

Reusable Name Badges for the Win!

No matter what job you have, name badges are an important way to help any employer help recognize those on the job. From volunteering to temporary workers, everyone needs to feel safe where they spend their time. So, even a simple reusable name tag with a handwritten name helps to garner security.

Pro Tips for Employers

As an employer, it is in your best interest to think about employee safety and resolve your employees’ concerns about wearing name tags. When employees feel safe at work, they are happier, more loyal and more productive. In addition, they experience lower stress levels and take risks to develop creative solutions. If you want your employees to do their best, you must help them feel safe wearing name tags.

Wearing Name Tags Provides Better Security

When you require employees and other staff to wear name tags, you can quickly identify and acknowledge whether or not they belong where they are. Name tags are particularly valuable in companies and organizations that deal with high tech gadgets, expensive equipment or sensitive information.

As identification keeps becoming increasingly popular, wearing name tags will always be essential in any business environment. By utilizing name tags in your company’s culture, customers can relate better to your employees. Name badges eliminate any barrier between the customer and employees, so try adding these to your business today!

How To Upgrade Your Identification

A company’s brand is what they are, what they want to be and what they aim to become. So make sure you add your logo to everything, starting with your name tags. Then, upgrade your identification by pairing products like name tags and name plates with matching logos. Move on with visitor badges, branded lanyards and even office signs! No matter your choice of identification, we have ways to make it even better.

Over the past 25+ years, you have learned to rely on our high-quality name tags. However, did you know that we offer things that will compliment your name tag purchase? But, no matter which product you start your order with, we guarantee to have something that will go great with any new identification.

We have put together a short list of products that go great together. From name tags to lanyards and even ribbons, let’s get your brand shinning everywhere!

Upgrade Name Tags with Name Plates

Your logo already looks excellent on name tags, so put it on a name plate that matches. It’s simple to upgrade your identification with multiple material colors and printing of your logo. You can literally choose the same material for both name tags and plates so that your office matches your employees. You can also play with complimentary colors to help your logo stand out even more. But, no matter how you decide to upgrade your identification, we have what you need.

PRO TIP: Not only can you brand your name tags, but adding signs helps with branding your office.

Upgrade Photo IDs with Lanyards

These two products go together so well that it just makes sense to get lanyards with photo ID badges. The ability to print any insert for a badge holder is great, and pairing them with lanyards is even greater. No matter your profession, matching lanyards and photo ID badges are the perfect way to keep everyone identified. Not only does the photo identification help increase your security measures, but upgrading with a lanyard ensures instant access to those badges.

Upgrade Badge Ribbons with Badge Holders

Even if you’re not planning an event, pairing badge holders with ribbons is a great way to upgrade your identification. Sometimes all you need to add to your brand is a brightly colored ribbon attached to your name tag.

Even though they are commonly used for title designations at conventions and conferences, badge ribbons are more versatile than you know. They are the perfect tool for advertising sales, promoting events and letting your clientele know about your business.
Add nearly any text and logos to Custom Imprinted Badge Ribbons that help you achieve your business goals. With these custom additions, you can meet all of your company branding and marketing resolutions. Your text can be slogans, logos and so much more!

Using Custom Ribbons to Upgrade Your Identification

Now that you have made your logo stand out on name tags, imagine what other custom ribbons can do for your brand. Use these branded ribbons for product packaging and even employee appreciation gifts. No matter you need, we have a ribbon to help.

Brand Refresh (Tips and Tricks)

One of the easiest ways to feel better about yourself is a new haircut. Or buying a new outfit, shoes included. You start to feel differently about things by giving yourself a new look. You may recognize that this quick makeover has increased your positive outlook on life. And now that you have that mindset, you can accomplish extraordinary things.

Your business is no different. Sometimes marketing ideas fade, and sales dry out. Maybe it is as simple as your company logo being out of date. Enter the brand refresh. From redesigning a logo to giving your leadership a new structure, a refresh will often help get a business out of a rut. In order to have a successful brand refresh, your business must rethink its approach to product, story, culture and customer.

A successful brand revival does not happen in a single moment. There are no shortcuts. There is only a continuum of strategic, creative, and operational decisions that, if executed consistently, put a brand on the path to cultural relevance, consumer love, and business success.

Refreshing Your Business with New Identification

Adding a logo onto any name tag or name plate is an excellent way to maximize branding for your company. And, finding the perfect identification just got easier! Choose from either metal or plastic and customize it to match your work environment and brand. Logos can be engraved or printed depending on the style you choose.

A refresh can keep or update recognized visual elements. Or a new look, tone and presentation of the overall style will bring fresh recognition. A brand refresh maintains a visual connection to how the brand identity was seen before. But the “new suit” makeover is up-to-date, vibrant and designed for today’s audiences.

Brand Refresh with Name Tags

Show your professionalism and start fresh with a new name tag that suits you and your business.

We know that wearing name tags helps build a corporate identity. These professional tools also help customers interact better with their employees. Imagine what would happen if not only your employees wore name tags, but so did your customers! There would never be any question about who people were or what they needed.

Professional tools, such as name tags are essential in marketing and communication. They provide not only personal identity but corporate branding as well. Employees who wear name tags offer a sense of customer service and responsibility for that business. Name tags are often the hardest working element to a person’s uniform in meetings, conventions or any event.

Brand Refresh with Name Plates

Spruce up your office with new name plates for all of your employees!

While a name plate is common to see in a workplace, they are often needed for various reasons. Name plates serve multiple functions in different places, from employee identification to the labeling of doors and stairways. For example, a name plate typically displays someone’s name and title when found in an office building. And these plates either sit on a desk or hang on a wall just outside an office.

Adding a logo to a nameplate is an inexpensive way to maximize branding for both employee and company benefits. And they are such a great way to create consistent branding throughout any office or building.

Is your business due for a brand refresh?

Things are constantly moving and if your business doesn’t move forward with them, you will fall behind. Branding from only a few years ago is already becoming outdated. If your company fails to adjust and refresh its branding, you can undermine customer trust and credibility in the marketplace. Customers expect your brand to keep pace with the changing times, so a brand refresh makes any business look sharp, in charge of their image and more professional. In short, it makes sure that your customers will take you seriously.

It’s important to help customers feel like reflection in your brand, and if your brand feels like isn’t forward moving, that bond may weaken. Just as customers grow and improve, so should your company. So, make sure your brand refresh and messaging reflect this. Your company will see financial benefits by updated branding that helps retain existing customers and attract new ones.

Although change for change’s sake is seldom a good reason for a brand refresh, it could be just what your business needs. Just make sure that the underlying reasons justify the refresh. Keep in mind your reasoning and strategies while working toward your new brand identity.