Q&A: Your Name Tag Investment

For our third and final installment of this question and answer blog series (the links to the first two are at the bottom), we wanted to focus on how you can get the most out of your name tag investment. While the questions here may not be as common as some of the others we have answered in the past couple of weeks, we feel that they are just as important.

ROI: Return on Investment

Return on Investment for your name tags

Let’s first answer this, what is ROI? Return on Investment (ROI) is a performance measure used to evaluate the efficiency of an investment or compare the efficiency of a number of different investments. ROI tries to directly measure the amount of return on a particular investment, relative to the investment’s cost.

Now, what does that have to do with your name tags? Well, shouldn’t you be getting a good return on your name tag investment? We think so, and that is precisely why we only offer the highest quality of products. Let us explain what we mean!

Question: Why should I use a name tag?

Answer: Because they are COOL! That and the fact that name tags can improve your business in so many ways.

From employee and visitor identification to showing off your company logo and branding, name tags will make your business complete. By utilizing name tags into your company’s culture, customers will relate better to your employees. Name badges eliminate any barrier between the customer and employees. Even name plates provide identification to offices and retail establishments. So, try adding these to your business today. 

Question: Do I want a logo or the name as the focus on my name tags?

Answer: To determine that, you will want to consider what you will be the primary use of the tag.

Two engraved logo name tags

For example, in a retail setting, your customer will already know which store they have come to. When wearing a name tag there, the name and title should be the main focus. You can even consider different color selections to distinguish different job roles. Use one for managers, one for trainees and another color for permanent staff to identify those roles quickly.

On the other hand, if you are using these name badges for a trade show or outside sales, your logo should be the tag’s focal point. Make sure to select the proper printing process to make your logo stand out to draw people in. After all, you want to make people remember who you are.

Q: If I don’t know how to design my name tag, can you design it for me?

Answer: We have several options available to aid you in your product design.

If you don’t know exactly how you want your name tags to look, we have a design team here to assist you. We also have many products with available templates to help you get the look you need for your business. We always send a digital proof on all of our custom products for you to approve before your name tags are put into production. 

Don’t worry about making sure that your name tag looks great; we do that for you! That way, you can focus on other things that make your business retain your professionalism. 

Question: How are my custom products made?

Answer: We make each product you order from a carefully designed proof approved by you before production starts.

A variety of name tags to show how adding a logo can improve your investment

All of our custom products are made only from the highest of quality materials. You can see the type of material you will be getting on every order page. From our plastics and metals to even our ribbon types, we make everything with our customers in mind. If you’re unsure of what you want, or the quality, simply order a product example before making your purchase.

Do you have a question that wasn’t answered here?

There are three ways to get your answer!

  1. Visit our Facebook page TOMORROW on July 22, 2020, at 11:30 a.m. (Mountain time) for our first ever Live Video Event.
  2. Leave a comment here, and someone will get back within one business day (Monday through Friday).
  3. Contact customer service at 1-801-931-5000 (our office hours are Monday through Friday, 7 a.m. to 5 p.m.).

Other Question and Answer Blogs:

Week One: How to Use Identification

Week Two: Perfect Your Networking Strategy With Custom Ribbons

Education and a Lesson in Giving

Giving is more than just taking something (money or product) and donating it to someone in need. It is also about adding to our community and raising our standards. More importantly, it’s about educating ourselves about what is needed in our community. And, while we are receiving this education, we are also providing it to others.

Here at Coller Industries Incorporated, our primary focus is meeting our customers’ needs and providing a better future for our community. As such, we have a constant desire to give back to those in need. And what better way than investing in the education of our children?

The Granite Education Foundation

The Granite Education Foundation

The mission of Granite Education Foundation is to improve educational outcomes by strengthening the Granite School District Community. This is accomplished through the engagement of business and community partners in the support of Granite School District and the academic achievement of all its students.

Who we are. Granite Education Foundation is a coalition of engaged business and community leaders with a passion and understanding of the importance of an education.

What we do. Granite Education Foundation seeks to improve the academic success and well being of each student with a particular emphasis on supporting students at risk of not graduating.

How we do it. In collaboration with Granite School District, concerned individuals, and community partners, Granite Education Foundation provides basic needs, programs and educational enhancement services that have been shown to improve the chances of student academic success and well being.

In 2009, we started giving to The Granite Education Foundation.

We are happy that we have been able to continue in this giving tradition, so last year we donated again. The knowledge that this money goes to help the children in our community is what keeps us giving. It isn’t about the money; it’s about the future of our kids and where they will lead us because they were able to obtain a good education.

We believe in giving toward the education of our children and our future. And because of that, we have enjoyed receiving something back for the past 11 years. Each year, as a thank you for our time and money, Granite Education Foundation has some of their school children write and send a personal thank you. We are always thrilled when our special letter arrives.

This year, the note that came with our Valentine’s card read:

Valentine's Day card from the Granite Education Foundation and a school child

Happy Valentine’s Day!
Granite Education Foundation and students from across the district wanted to express a heart-felt thanks for all you do. Enclosed you will find hand-made Valentine’s Day cards our students created with YOU in mind. Thank you for being a part of our success. We look forward to working more with you.
Yours truly,
The Granite Education Foundation Team

The Valentine’s Day card that came with this letter was handwritten with a simple message of, “Thank you for donating to GEF.” These two letters were included in a gray, felt heart shaped envelope. And we love it!

Gary Coller, President of Coller Industries, said, “We donate because it’s the right thing to do. We do it for the children in our neighborhood.”

While it is the right thing to do, we see the benefits it has on our community.

The monetary donation goes toward a scholarship fund for students in the Granite School District. And, with more than 50% of Granite School District’s 67,000 students living at or below the poverty line, we need to be doing what we can to support our community.

This donation also goes toward coats, gloves and shoes for these school kids. Backpacks are also filled with school supplies at the beginning of the school year and given to the kids who need them the most. We are proud to help support these efforts of giving.

And, we want to say thank you to the GEF for all of the outstanding work they do for our education system here in Salt Lake City, Utah. Our children benefit every day from their kindness and dedication toward learning.

Influencing Identity: A Better Way to Blog

Influencing Identity is here to help you figure out how to use name tags and identification products.

Plastic engraved sign with an explanation of Coller Industries Incorporated's personal identification blog Influencing Identity

From name tags for your business to badge holders for your next conference, we have it all. Get all your identification needs in one place and find out how to use them at work, while networking and at any event you are planning. Use our how-to articles to get your ideas flowing for working with all of your personal identification.

From Name Tag Experience to an All-Inclusive Influencing Identity

We started as “Name Tag Experience,” but over the years we’ve branched out to so much more than name tags. And to keep up to date with that expansion, we have changed our name to Influencing Identity. We have thrived as Coller Industries Incorporated over the past 20 or so years, as our focus and mission have always remained the same “To Serve Our Customers.” We accomplish this mission by providing fast and friendly service with only the highest-quality personal identification products.

It isn’t just the name tags!

Coller Industries Incorporated's personal identification blog Influencing Identity

Yes, we sell name tags, reusable badges, name plates, badge holders, lanyards and signs. But, we’re so much more. Influencing Identity has a wealth of information with product highlights and how-to articles to get your creative ideas flowing. This blog (by Coller Industries Incorporated) has helped customers like you learn how to best utilize name tags and other products for their specific needs. From tutorials to strategies, discover how custom identification will help you grow your business and promote your brand.

Coller Industries Incorporated broadens the blogosphere with a new long-form content platform and renames two product and idea based blogs.

Coller Industries Incorporated's event planning and informational blog The Learning Center

The Learning Center is full of articles about learning how to host the best event ever, networking with colleagues and so much more. We guarantee that the information you find here will help you and your business. With a wide range of products such as ribbon rolls, rosettes, name tags, lanyards and award plaques, we want to make sure that you know how and where to use them. Whether you’re planning the best conference anyone will ever attend or hosting a simple dinner party, The Learning Center is here to make sure you are using these tools in the best possible ways.

Coller Industries Incorporated's personalized ribbons blog Ribbon Impressions

Ribbon Impressions provides information about everything from custom ribbon roll ideas for your wedding to badge ribbons for a conference or convention. And don’t forget about rosette ribbons for your award needs, such as fair or festival prizes. Find all your ribbon needs in one place and learn how to best use them at events, during promotions and for your corporate gifting. Discover inspiration for using personalized ribbons and find useful how-to articles.

Celebrating Christmas, Name Tag Style

From name tags to custom ribbons, all we want is to celebrate Christmas in style!

While it’s all about personal identification 364 days of every year, for one fleeting day it’s about socializing and stuffing ourselves full of delicious food. And, this Christmas is no exception!

Customer Service employees celebrating at the Coller Industries Incorporated Christmas party

Marketing Department employees celebrating at the Coller Industries Incorporated Christmas party

Production and Shipping employees celebrating at the Coller Industries Incorporated Christmas party

Here at Coller Industries, we pride ourselves on our high-quality workmanship, our culture of quality and our perfect name tags and ribbons. And, while we like to boast about our less than 0.05% error rate, we also want to boast about our nearly perfect employees.

Ramona, the Marketing and Web Services Manager, said, “It’s amazing just how much everything works together. We have such a culture of quality in this company. And, it is so impressive that we are less than a half percent in our error rate.”

All in all, Coller Industries strives in every way possible to get each order not only out the door quickly and efficiently, but correctly! And our low error rate proves this, not only to us but to our current and potential customers.

Aimee, the Senior Account Manager, said, “It has been a fun and exciting year getting to know our many customers and I would like to thank all of the employees, everyone from every department for their assistance and support in ensuring the satisfaction of all of our customers.”

Having a low error rate increases sales and increased sales translate into happy customers. And with happy customers, Coller Industries remains in business to continue to serve everyone and their personal identification needs!

And, part of this happiness needs to extend to our family here at Coller Industries.

Hannah, the Customer Service Manager, said it best, “What makes Coller Industries stand out, is that it feels more like family than work. We all support each other and care about each other, and I think that is such a big contribution to how well we do as a company. Obviously work is work, but it is so much easier to do when everyone you work with is a friend, and everyone cares about each other. I think that is part of what keeps us so motivated to do well.”

Celebrating at the Coller Industries Incorporated Christmas party

Celebrating at the Coller Industries Incorporated Christmas party

Our annual tradition of the Christmas party includes a giant luncheon hosted and catered at a local hotel. This year’s meal included prime rib, chicken, salmon, asparagus and other sides for a feast fit for a king. There were also delicious appetizers of crackers and spinach dip with prosciutto wrapped asparagus.

Vance, the Design Manager, said, “I enjoyed the appetizers, I was nearly full by the time the main meal was starting. And I liked that this year’s party was smaller, with only the one guest it made the party feel more about our accomplishments as a group than a meal with families.”

Playing games at the Coller Industries Incorporated Christmas partyWe also played games and gave out prizes for raffles. From a holiday word scramble to trying to remember who had played the jolly man in red, the games were a blast and the presents even better.

And, every year each employee receives a personalized gift from Coller Industries. This year was a water bottle decorated with the CI logo which was full of candy. We also got a custom embroidered jacket with the CI logo.

Employee Awards at the Coller Industries Incorporated Christmas partyThis year we also had a special treat and recognized the hard work of several employees. From perfect attendance to most efficient, each of these employees received one of our new custom plaques engraved with their specific talent and name.

Here are more thoughts from several employees about our fabulous annual Christmas party:

Crystal (Shipping Clerk) “Everything about the party this year was just so amazing and fun. I wouldn’t have changed anything. And, I really like how plaques were given out for employee appreciation.”

Mathew (Web Design / Development) “The people and environment are the best part about the annual party. It is a nice casual setting where we can enjoy one another’s company and socialize.”

Leslie (Shipping Clerk) “My favorite thing about the Christmas party was getting together with all of the employees and just having fun.”

Charles (Sample Requests) “I always enjoy the company of my coworkers as we are also friends. And it isn’t very often that we get to chat and hang out throughout a workday.”

We just want to say thank you to everyone who works for Coller Industries. We wouldn’t be where we are today if it wasn’t for our wonderful employees. And, to all of our customers, have a Merry Christmas and a happy holiday season!

Trading Office Noise for Summer Fun

From the noise of machines to the buzz of a social activity, summer is definitely more fun in the sun.

Mondays through Fridays in the Coller Industries building are always noisy. From the ticking of keyboards in marketing to phone calls about orders in customer service, the noise is constant. And the loudest place of all is production and shipping. With the laser machines going full strength and the packing tape being stretched out to wrap each shipment securely, each employee is focused on one thing: our customers.

trading in the office noise for the park, good food and fun with colleaguesLast Saturday however, brought a different type of noise. From the creaking of plastic under bare feet in the bounce house to the gentle murmur of a crowd while they attempted to socialize while eating delicious barbecue, Coller Industries’ employees created a unique sound at the annual company barbecue get-together.

As always, the bounce house was a hit with the kids. And someone brought water guns for the kids to play with as well. While the adults chatted away, the kids ran around chasing each other, and everyone had a blast!

trading in the office noise for the park, good food from Joe Morleys and fun with colleaguesThe food was just as fantastic as the fun!

Joe Morely’s Bar-B-Q pulled it off again this year. With spare ribs, two types of sliced meat smothered in barbecue sauce, potato salad, macaroni and cheese, baked beans and rolls, the spread was amazing. To finish off the meal was a giant apple pie and a couple of strawberry cheesecakes. Oh, and cookies for the kids who were still chasing each other with the water guns!

While the noise of the office is anything but mundane, it’s always nice to be out with colleagues and to have the variety of the outdoors and social conversations. We want to say thank you to Coller Industries for providing such a wonderful event for their employees. The company works just as hard at keeping their employees happy as the employees do for the customers.

And, here’s some noise from those busy employees:

trading in the office noise for the park, good food and fun with colleaguesCreelaBelle, Content Writer, said, “I like that we have fun and do things together as a company, but we also try to do our best and make customers happy. It’s the best of both worlds.”

Patrick, Production and Shipping Manager, said, “This was our best barbecue yet! And, having the bounce house was great for the kids. My daughter loved it. But, by far my favorite part of working at Coller Industries is all the cool people I work with.”

Hannah, Customer Service Manager, said, “Even though the free food is always a plus, it’s great to see everyone in a relaxed environment and see all the kids. We have such a great group of employees, and it feels more like we’re friends than coworkers.”