Increasing Business Success Through Name Tags

As a business owner, are you always looking for ways to improve your company? Remember that even small things, like name tags, can make a big difference. Yes, they might seem small to most people, but name tags can get big things done for your business. As you start to plan for your next quarterly profit, keep in mind how identification can be beneficial for your company. Name tags can help with increasing business success.

Three styles of name tags that show how logos look when printed or engraved differently which helps when increasing business success.

Name tags help customers feel welcome

Acting as icebreakers, name tags help employees provide excellent customer service. They encourage communication between your customers and employees. After all, a name tag is essentially an unspoken introduction. When employees introduce themselves by wearing a name tag, customers feel welcome in your office or store. Name tags also permit customers to approach employees with a question or problem. As customers interact with your employees, your team gains valuable insight into what customers need and how to help them.

Sometimes, customers come into a store, restaurant or other place of business and are met with such friendly and helpful workers that they need an employee’s name to pass on compliments. When staff wears name tags, it is easy for anyone to know their names and give this praise. Name tags also provide a friendly invitation to say hello. All of this puts customers more at ease, which is great for business.

Increasing business success by keeping track of things

It is important to know who the employees are in larger businesses, like corporations or hospitals. Name tags help by providing job titles quickly. So, if everyone is wearing a name tag, you’re working on increasing business success through customer retention.

Name tags also make it easier when a business needs to resolve problems at work. When customers know an employee’s name, they feel more comfortable asking questions to get help when they need it. This means that things get done quicker and more efficiently. Name tags are one way to help establish good communication, and good communication is great for increasing business success.

Finding the right name tags

Name tags are like a mini billboard for your company. When everyone wears name tags with the same logo and colors, it creates a strong image for the business. From reusable to all the upgrades, here are some products to help you find the name tags and badges that best suit your company’s needs.

Clear Reusable Name Badge with a printed insert that shows how name tags work to increase business success.

Clear Reusable Name Badges

  • One size, reusable plastic badge
  • Printable paper inserts for any information and colors you need

Maintain your small business’s professionalism with Clear Reusable Name Badges. Made with sturdy acrylic plastic, these new tags are where quality meets reusability. Print inserts as you need to change the badges and then easily slide out the old to bring in the new.


Engraved Logo Name Tag with a first name and job title.

Engraved Logo Name Tags

  • Two layer, plastic material with engraved logo, names and titles
  • Multiple sizes and material colors
  • Optional upgrades: epoxy dome, classy frames, fasteners

Laser engraving the logo and text creates a two color tag that can have a great deal of detail. You can choose the material color, font and style options. Each name tag is made with your business in mind. And the engraving makes for a professional look.


UV printed logo, a classy frame and an epoxy dome all add to the professional look of this name tag.

UV Printed Logo Name Tags

  • Plastic, durable material with multiple sizes and color options
  • UV printed color logo with engraved names and titles
  • Optional upgrades: epoxy dome, classy frames, fasteners

Color logos are genius when it comes to the professionalism of your business name tags. Promote your company every time your employees wear name tags with bright UV color printing. Your logo will capture everyone’s attention, and the printing quality shows you are proud of your business.

Increasing business success, one name tag at a time

Success for every business comes when both employees and customers are happy with their experience with that company. And there are ways to ensure that happiness. We are here to help you find that success using personal identification.

Trust is important in business, and name tags help build that trust to make customers feel safe. From helping people remember each other’s names to leading to important business conversations, name tags increase success.

So, as you have read, something as simple as a name tag can do so many important things for any company. Name tags might be small, but they are mighty! Next time you put on your name tag, remember that it isn’t just a tag; it’s a tool for making your business better!

Create a New You with a New Name Tag

It’s out with 2022, and in with 2023; a new year has begun. Now is the perfect time for new year’s resolutions. We make resolutions to try to become better than last year. They are goals for ourselves and those around us. Get started with steps to create a new you by revamping the office with new name tags, name plates and badge ribbons.

Coller Industries takes pride in creating high quality products such as name plates, name tags, ribbons, lanyards, signs and more. Creating products of the highest quality is what we always ensure. Our products go well in conferences, award ceremonies or just your day at work. We strive to keep our customers coming back for more.

Coworkers celebrating and using name tags and name plates

Here’s how to create a new you with new and improved name tags and name plates.

You may have a name tag you have worn for years, so it’s time for an upgrade. Why consider a new name tag? First, name tags allow employees to display who they are and work for. Second, they break the ice when networking, so talking to others is even easier. Third, it gives customers a sense of security knowing they are working with professionals. Finally, it helps communicate that staff is there for a reason: to help your customers with what they need.

Imagine wearing a name tag that you personalized yourself. Your new name tag could have the font and colors you choose to help you stand out. You can also wear a photo ID with a picture of you that you are proud of.

PRO TIP: You can choose how you want to wear your name tag with our LARGE selection of fasteners.

We have reusable name badges to be reused for future use. In addition, we have display racks to display a conference’s worth of name tags in a neat and organized fashion. Display racks are essential for conference meetings so that everyone can find their name tag quickly and easily.

logo name plate engraved with full name and title

If your business has a logo, you can put it on one of our custom products. We will work with you to make sure you are happy with your order. Our experienced design team will devise concepts you can give input on and complete with total customer satisfaction.

It is typical for employees to have their area of refuge, e.g., their desk. Employees decorate their desk to make their space more personalized and comfortable. The same applies for name plates. We have name plates for your desk that are fully customizable. We help liven up your old name tags and name plates for a personal touch.

Name Plates are to Desks as Bows are to Gifts

Name plates can provide a person’s name, title and corporation. A personalized name plate shows that you are an industry professional who is proud of who you are. A name plate that includes job titles displays the employee’s purpose. A professional looking name plate would perfect the professional looking desk you’ve been needing. And, you won’t even have to wait for Christmas.

Like our name tags, our name plates come with several ways to customize them. They come in different materials, colors, fonts, font colors, logos and more. Name plates are great because they can either sit on top of a desk or hang on a cubicle wall. We have several name plate holders, such as the classic holder. They come out with such high quality that just a glimpse is all you need to know that you are an industry professional.

Don’t forget the ribbons!

badge ribbon with imprinted text

Badge ribbons are a favorite among our customers as they are versatile and attractive. Like everything else we sell, badge ribbons are available in several colors and fonts. Customize them however you want them. We have stock badge ribbons representing various positions for a great deal. Custom text badge ribbons assist you in marketing a company, advertising or decorating name tags.


Your everyday name tag may be dull and outdated, so liven up things by upgrading your boring name tag with a brand new one. Customize your new name tag with your style. After you create your custom name tag, you can personalize a name plate and badge ribbons to create a new you. They are the perfect combo for a new you this new year.

Order name tags, badge ribbons and more now to stay up to date with your identification. And don’t forget to subscribe to our newsletter as well!

Community Sharing for the Holidays

We learn from a young age that sharing is to “partake of, use, experience, occupy or enjoy things and experiences with others.” You can feel a strong sense of belonging when sharing in your community. And when businesses adopt these practices, their business will grow exponentially!

From farmer’s markets to local theater performances, supporting local activities show your interest in your local community. When companies get together as a community, take pride in others’ work and increase their camaraderie, they will discover the true meaning of the holiday spirit.

Did you know…

Every time you pick up a coffee at your local café, grab lunch at the mom-and-pop shop or buy a new bag from a local store, you’re making an impact in your community. In fact, for every dollar spent at a small business in the US, approximately 67 cents stays in the local community.

Community Sharing Events

Events help communities to get together and form a bond. By participating in local activities, businesses can give back to their neighborhoods and create awareness about community needs. These events are also great for meeting new people and finding new customers.

There are many reasons to sponsor a community event. You can improve your neighborhood, raise funds for a local cause or charity and celebrate the local culture. Best of all, you know that everyone will come together to attend. Create your event team from your employees and businesses around you.

Holiday community events are a great place to begin, as they garner even more attention. As with anything that has a holiday theme, sharing is always a central theme.

Identification and Community Sharing

Name badges, customized ribbons and many other products will help you during community events. In addition, they will let you reach out to your neighbors and businesses to let them know who you are and that you are there to help.

Here are three products with ways they will help your community.

ADHESIVE BADGES
Colored adhesive name badges to write names on for a community party.

Use adhesive badges for quick identification at your next community event. Each person writes their name, and the adhesive holds the tags to their clothing. Consider throwing a party for your community businesses where everyone comes together and shares products and services with their neighbor businesses. We should set this up for our neighborhood and share name tags!

BADGE HOLDERS
A vinyl badge holder with a printed insert with the name of a block captain for a community luncheon.

Community recognition can happen anywhere: school art shows or neighborhood events, so be prepared with quick identification. A low-cost option, badge holders, allow you to print inserts that slide into a plastic sleeve. You can select anything from a deluxe magnetic fastener to lanyards.

BLANK BADGE RIBBONS
Blank badge ribbon in deep gold with a handwritten note for a guest pass at a community sharing event.

Make identification fun with blank badge ribbons as pin-on name tags, or use them for your next block party. Create unique awards and passes with custom imprinted badge ribbons attached to contestants and given to guests.

Holding community events is perfect for promoting positive change in your neighborhood. And there is ample opportunity during your gathering to provide improvement to your community and network with your neighbors. Work on strengthening your community bonds and bringing your community closer together by celebrating your differences.

a variety of identification products

Products for Community Events:

Discover additional products on nametag.com

Wearing Name Tags and Feeling Safe at Work

Your employer knows that wearing name tags goes hand-in-hand with their credibility. If someone knows your name and the company you represent, they are more likely to initiate a conversation or make a purchase. So, by having employees quickly identifiable, your employer will be able to retain more and more consumers.

Employees who wear name tags also offer a sense of responsibility and good customer service in their workplace. Often, name tags are the hardest working element on your uniform during meetings, conventions and other professional events. These incredible tools are essential to your employer’s marketing and customer communication.

Feeling safe while wearing name tags

While wearing name tags at work can often feel risky, most employers require one either with or in place of a uniform. And when working for one of these companies, it can become slightly unsettling when you are required to wear your name for everyone to see. So, here are some quick tips to help you feel safer when you wear a name tag.

Wearing Name Tags: First Name Only

Two Mighty Badges with printed first names only will help wearing name tags feel safer.

Become more relatable to customers with a simple first name only name tag while you work. As name tags immediately remove all barriers, they allow customers to ask questions and express their concerns. In addition, they let the customer know who they are working with from the moment they meet you.

While this may seem a bit intimidating, remember that you are working to represent the company. Patrons to this business need the ability to find what they need quickly, and your name tag is part of that. So, even wearing a tag with your first name provides this relatability.

Also, it can be challenging to remember everyone’s name, especially in larger business locations. However, by wearing name tags, newer employees and other team members in the company are more apt to recognize each other. This recognition also increases security in the workplace.

Wearing Name Tags: Logos, Full Names and Titles

Professional UV printed logo on a plastic engraved name tag with a first and last name as well as an employee title.

By wearing a name tag with a logo, you help your company identify who belongs in your workspace. In addition, identifying you and your colleagues helps maintain a secure working environment. And, keep in mind that more and more professionals are wearing name tags with their first and last names, so they are easily recognized. Also, adding a logo helps with brand recognition for your company.

Building Company and Brand Recognition

Corporate branding is a rising trend and doesn’t seem to be peaking any time soon. Add your retail store logo to your name tags, and quickly identify every employee, volunteer and other staff at your location. Inevitably when employees go to lunch, they leave their name tags on. Sometimes employees even wear them on their way home from work. When employees continually wear their name tags in public, a company’s brand is repeatedly advertised.

Reusable Name Badges for the Win!

Wearing name tags is easy when it's a simple badge holder with a printed insert and a handwritten name.

No matter what job you have, name badges are an important way to help any employer help recognize those on the job. From volunteering to temporary workers, everyone needs to feel safe where they spend their time. So, even a simple reusable name tag with a handwritten name helps to garner security.

Pro Tips for Employers

As an employer, it is in your best interest to think about employee safety and resolve your employees’ concerns about wearing name tags. When employees feel safe at work, they are happier, more loyal and more productive. In addition, they experience lower stress levels and take risks to develop creative solutions. If you want your employees to do their best, you must help them feel safe wearing name tags.

Wearing Name Tags Provides Better Security

When you require employees and other staff to wear name tags, you can quickly identify and acknowledge whether or not they belong where they are. Name tags are particularly valuable in companies and organizations that deal with high tech gadgets, expensive equipment or sensitive information.

As identification keeps becoming increasingly popular, wearing name tags will always be essential in any business environment. By utilizing name tags in your company’s culture, customers can relate better to your employees. Name badges eliminate any barrier between the customer and employees, so try adding these to your business today!

Encouraging Summer Fun at Work

Without your employees, where would your company be? Yes, your company is your idea and livelihood. But without your employees, you wouldn’t be able to do what you do. Your team is one of your greatest assets; without them, your company wouldn’t be where it is today.

Keeping employees happy and feeling fulfilled on the job can be hard to manage. And motivation isn’t always easy. But, team happiness spurs productivity. So, ensure you are helping your team in every way possible to feel grateful for their employment. Making summer fun is one way to aid this.

Making Summer Fun for Employees | Influencing Identity by Coller Industries Incorporated

Why is making work fun important?

Fun in the workplace can have a positive impact on employees and their productivity. As a manager, you can create a professional environment that your staff members appreciate. As an employee, you can enjoy working at your organization, and you may feel that your supervisors prioritize your mental health. Making work fun has benefits such as:

Boosting Morale: Employees that have fun in the workplace may be in happier moods, which makes the organizational setting more pleasant.

Avoiding Workplace Burnout: With fun activities, employees can relax from their work responsibilities and prevent overexertion.

Increasing Creativity: Employees can practice their hobbies and expand their interests during workplace fun, which may inspire them to apply creativity to their occupational tasks.

Fostering Closer Relationships with Colleagues: Fun work functions can enable employees to get to know one another personally, which can also improve office morale.

Promoting Collaboration: Employees who enjoy fun activities together may also work well together professionally.

Company Retreats

Your team works hard, so use your company retreat as your chance to kick back and relax. A corporate retreat is a chance for employers to affirm the company’s values and speak more candidly about long-term goals. Take your time now to plan all of the activities. This way, you ensure that every guest has an incredible experience from start to finish.

So, what are corporate retreats? Corporate retreats are company events away from the office that focus on specific goals. Retreats are often weekend trips; however, they may also be single-day events. Plan your retreat to provide a break from work routines and a scheduled time to focus on specific objectives. An effective corporate retreat can lead to a boost in production in the future.

Increased morale

Corporate retreats are opportunities for staff members to pause their normal work routines and have fun together. This can help improve morale within your company. Raising morale is often a goal within companies, as employees typically can produce stronger results when they’re feeling happy and satisfied at work. By scheduling corporate retreats throughout the year to keep morale high, you have the potential to raise production throughout the year as well.

Advancing Together with Identification

Summer fun at a corporate retreat is an excellent way for staff members and management to relax. And your aim should be to facilitate bonding and business planning in a relaxed environment. To do this, ensure that your team, one, feels comfortable around each other, and two, knows one another. Enter name tags and identification!

ADHESIVE NAME BADGES

Adhesive name badges printed with fun titles for a corporate summer event.

Don’t forget the name tags! From games to identification for the day, these Adhesive Name Badges will cover all your needs. Name badges are essential to your event’s success as they provide everyone with identification. Whether you are hosting a celebration for a small group of employees or a larger event for colleagues and clients, Adhesive Name Badges are the perfect tool to ensure everyone knows who is in attendance.

SMALL AWARD PLAQUES

Small custom award plaque to be given in recognition of helping at a summer fun event.

Motivating employees to stay on track while at work can often be problematic. So, use these custom plaques to go beyond highlighting someone’s achievement and help them see just how useful they are to your company. And they are perfect for all your summer fun activities.

When employees need a little motivation, a little bit of recognition goes a long way. Congratulate them on a job well done with a unique and meaningful plaque. Giving them that recognition while throwing a fun get-together is also a great way to make them feel appreciated.

RIBBON ROLLS

Custom black ribbon roll with gold imprinted text and graphic to encourage team work and summer fun.

Personalized ribbons are essential at every event. You’ve used them for decorations, and they are always great when branded for networking. This time, use them to encourage teamwork and have some summer fun at your event. Fashion them into awareness ribbons to celebrate a cause or simply to identify different teams. Choose colors and text that match your needs.

“Retreats have often been perceived as junkets that just let people blow off steam and have fun,” says Edward Sullivan, CEO of the executive coaching company Velocity Group. “But in the age of hybrid work, retreats have gone from ‘nice to have’ to ‘must have.’ They’re critical to the culture-building at a company because it’s the time when we come together and create that connective issue as a team.”

Learn even more about summer fun on our other blogs!