Business Essentials: Name Tags and Identification

Taking care of the customer is the number one priority of every retail establishment. Without good customers, a business will not thrive. So, make sure your customers are happy with every aspect of your store or restaurant. Start with the business essentials: name tags!

Customer happiness can stem from knowing a company’s staff. Enter the name tag. There are many benefits to providing name tags for your employees. Some of these include the use in marketing, providing store security, identifying staff and many other things. Overall, having staff wear name tags helps to build a company’s brand and they give the opportunity for employees and customers to interact.

Approchability with Name Tags

For the majority of retailers, name tags are a business necessity. And, because name tags are permission slips inviting conversation, they encourage engagement. This is due to their primary function being to personalize and humanize each person. Especially for a business whose focus is customer service and face-to-face interaction.

Business Essentials: Name Tags, Office Signs and Event Badge Ribbons

Why Name Tags are Business Essentials for Retail and Restaurants

From security to branding, retail stores and restaurants have almost become synonymous with name tag use. As part of your business essentials, name tags are a must for identification. But, don’t underestimate the power of other forms of identification. These can include stock signage and even badge ribbons. Here are some ways for you to utilize these items.

Reusable Name Badges

Speedy Badge for a coffee shop is an easy to change reusable name tag.

When you need to have more than one use out of a name tag, these are the badges for you. While most reusable badges are used by temporary retail workers or similar professions, they can also be a versatile option for a company that is looking to save on identification cost.

With printable inserts, these Reusable Name Badges are simple to use and quick to change. Speedy Badges are a great option for a reusable tag. The printed paper slides out from behind a plastic cover and is quickly replaced. Now all of your employees, volunteers and other staff are ready with new name tags.

Stock Signs

Stock office signs like a conference room sign with a frame will help both employees and customers.

From conference rooms to custodial closets, having signs around your store or restaurant is always helpful. Every sign you use helps communicate with your employees and patrons where things are located. And, they come in all sorts of colors so they will match your established spaces.

The best part about these signs? If you don’t see one you need, you can always order a custom sign instead! So, making engraved signs part of your business essentials just got easier. Choose a color and add them to your doors, desks and more.

Event Badge Ribbons

Use event badge ribbons at conferences, conventions and even in a store or restaurant.

As a business owner, you often times can find yourself needing to attend an event. So, when attending these events, upgrade your name tag with a title featured on a badge ribbon. It doesn’t matter what the title (stock or custom), just make sure it is highly readable at a distance.

You can also use title ribbons at your business. Identify servers, customer service and other staff around your store or restaurant easily with pretty strips of ribbon. Or, think outside the box with these versatile business essentials.

Other Business Essentials

The primary reason that name tags help businesses thrive and flourish is that they can add a personal and professional connection to employees to make them stand out. When people have a personal connection they’re sure to remember and return again and again. So, how much do you make name tags and other identification a part of your life? If you’re not already, start using them today: www.nametag.com.

Reusable Name Tags Are For Everyone!

From adhesive badges to custom designed name tags, reusable name badges are definitely still in style!

We realize that not everyone is in love with the idea of wearing name tags. And this even extends to attendees at a conference or corporate meeting. However, knowing who people are at your next event is not only smart, but it is also convenient. From being able to recognize different people, to understanding what branding is, reusable name tags are an important concept at any event or company.

To understand why name tags are important, here are several situations and the corresponding reasons to use name tags.

Conferences and Events

No matter your industries, rubbing elbows with colleagues is important for everyone. Conferences and other events help you by networking with potential business partners and possible clients. By wearing a name tag, you make yourself more approachable. You also provide a way for those around you to quickly identify you and remember who you are.

reusable name tags and mighty badges are perfect for conferences and eventsReusable name tags are perfect for conferences due to their flexibility. If you are planning a conference, make sure to look at everything we have to offer! From adhesive name badges that are simple to attach, to Speedy Badges that come with a fastener option, each product has its advantages. Being able to quickly attach a name badge is definitely something to consider when purchasing identification for your next conference or event.

Temporary Employees and Visitors

For companies or organizations with high-turnovers or constant visitors greatly benefit from reusable name badges. Leave a lasting impression on your visitors by letting them borrow a fancy name tag made exclusively for them. Not only will they immediately feel welcome, but they will know that your business cares. And that means your brand will stick in their mind and you can guarantee that they will be back.

reusable name tags and mighty badges are perfect for temporary employees and visitorsMany companies find the need to hire more employees during holiday months or for different events. Using reusable name tags helps keep identification costs under control. And, there are many available products to choose from to match whatever your need. From Speedy Badges and Mighty Badges to a simple engraved logo on a metal name tag, we’re sure to have something to match your brand and need.

Schools, Offices and Stores

Having identification is almost a must in these situations. And, when using identification at schools, name tags are often used for security purposes. Not only will reusable name tags identify teachers and assistants, but they also work for students. During the first few school days, teachers often need a little help remembering everyone. Adhesive Name Badges are perfect for this. With their single use, they accomplish so much! Each child can write their name and no one will be forgotten.

reusable name tags and name badges are perfect for any school settingOffices and stores can benefit from these reusable name badges just as much as schools. Products like Mighty Badges are easy to use and quick to assemble. And, if someone moves on from your company, it’s easy to pass on the name tag. Printable inserts are a perfect way to control name badge costs.

Name tags are not all created equal, and we understand that the best! There are endless ways to use reusable name badges. So, no matter you name tag needs, remember to weigh all your options before making your final decision.

Company Branding with Name Tags

company and corporate branding with name tags name badges and lanyards
What is company branding?

A company’s brand is what they are, what they want to be, and what they aim to become. It can be a promise of quality, trust or service.

A brand is what makes a company or organization truly unique. Branding should make any business stand out from its competitors. It lets the consumer know what to expect from that company.

Branding is one of the most important parts of any business. And, it doesn’t matter if that business is large or small. Building a strong brand helps a company or organization be financially secure. Product marketing is really where this process all begins.

To be successful in marketing a company’s brand, a strong branding or marketing strategy must be present. To determine the brand of a business, a target market and the product or service needs to be identified.

By doing so, the organization can communicate the brand to this target market. And with the use of personalized ribbons, a company’s brand will truly stand out. Personalized ribbons are truly a great tool for company branding.

A few things to consider when working with a brand:

logo name tags and name badges are great for corporate and company branding

Brand Identity: This is the customer’s knowledge of and ability to recognize the brand.
Brand Meaning: This is the character of the brand beyond the image. And, it includes product or business features, reliability, value and experience.
Consumer Relationship: This is the attitude of the customer toward the brand.

Remember that a brand is the means to communicate with a chosen market. Each brand needs to be visually stimulating. This encourages product loyalty. Carefully designed branding leads to a secure business or organization. An organization’s brand should possess the above characteristics.

Many of our name tags and other personalized products can have a logo added. Name tags can be laser engraved or printed with a logo and company name as well as a person’s name. Reusable name badges come with printable inserts that can easily have a company logo added. Even order custom lanyards with a company or organization logo to promote branding at a corporate event.

A company brand serves as a promise to the customer.

Remember that the brand will be used in a marketing strategy and requires extensive research. This applies no matter if the business offers a service or product. Consumers must understand a brand to increase the effectiveness and value for the company.

3 Ways We Went Green

Here’s something you might not know about Name Tag, Inc.:

We offer green products!

reusable name tags and badges help us to keep our many personal identification products greenWe live in a world that seems to be focusing a lot on reusable or “green” products for consumers. Here at Coller Industries, we support this movement to keep our world going around for the benefit of all. And as part of that, we offer several reusable products.

From name tags to name plates, you’d be surprised at the products that can be reused! Here’s a short list, but we’re sure you can find more!

Speedy Badges

reusable name tags and badges help us to keep our many personal identification products greenThese reusable name badges are custom name tags that are a great solution for companies with positions that experience high turnover rates. They are inexpensive and easy to use. Each plastic badge is simple to assemble and comes with a colored frame and a clear plastic lens. Each frame features a gentle forward curve that accents the style and classiness of this badge choice.

What makes this a green choice is the printable paper insert. Just print with your name and even a logo. These can be used over and over again by removing any used insert from the badge and adding a new printed or written paper insert.

Mighty Badges

reusable name tags and badges help us to keep our many personal identification products greenWith three easy to use parts, these name badges are perfect for any business. The metal back plate can feature your logo for easy brand recognition. Add names by printing on the clear, plastic inserts. Then add the clear, plastic lens by snapping it into place over the top of everything to hold it together.

These badges are green the same way a Speedy Badge is. Need a new name badge? Just replace the printable insert at any time.

Logo Only

reusable name tags and badges help us to keep our many personal identification products greenName badges are ideal for high-turnover positions and volunteers. Adding a logo to a name badge will help to associate your employees with the brand image you have worked to build for your company. Add a logo to either a plastic or a metal name badge to make your badges stand out.

This green choice makes your name badges last exceptionally long! Add names and titles to these name badges with either a permanent marker or a label. Just peel off the label or remove the writing with an alcohol pad and reuse again and again.

So, pretty much anything that is labeled reusable is considered a green product. Come on over and find your perfect green product today!

Customer Donations: Women Against Abuse

Providing customer donations is part of who we are.

From name tags to ribbons, Coller Industries is your go-to specialist for personal identification needs. While we do pride ourselves on our service and professionalism in producing these fantastic products, our main focus is to help you, our customers! And part of this is to donate what we can, whenever we can. These donations are truly something that helps us stand out from our competition.

This month we were able to help out a wonderful cause.

customer donations - women against abuse

customer donations women against abuse

 

Founded in 1976, Women Against Abuse, Inc. is the leading domestic violence service provider in Philadelphia. Women Against Abuse serves over 15,000 people each year through emergency safe haven, transitional housing, community-based supportive services, behavioral health therapy, legal services, hot line counseling, and community education, advocacy and technical assistance. Its mission is to provide quality, compassionate and nonjudgmental services in a manner that fosters self-respect and independence in persons experiencing intimate partner violence and to lead the struggle to end domestic violence through advocacy and community education.

iPledge is Women Against Abuse’s social awareness campaign, founded in 2008 to raise awareness to domestic violence, a public health epidemic that impacts 1 in 3 women. It is the premier Philadelphia campaign that engages the community in taking a stand against domestic violence.

“The donation Women Against Abuse received makes it possible for us to have enough name tags for guests at the 2016 Dish It Up on April 7th, Women Against Abuse’s annual fund raising event and Philadelphia’s only female chef competition!” exclaimed Christine Nieves, Director of Funds Development for Women Against Abuse.

Nieves goes on to explain, “This year also marks Women Against Abuse’s 40th anniversary. (We have been involved for) 40 years of progress in the struggle to end domestic violence and providing lifesaving services for women, children and men affected by this public health (partner violence) epidemic.”mighty badge medium plus women against abuse customer donations

Women Against Abuse received 180 Medium Plus Mighty Badges. Mighty Badges are a great way to use a reusable name tag. The metal plates can be ordered plain or with a printed logo and names are quick and easy to add with the printable inserts. The Mighty Badge system is easy to use, as the three parts simply snap together to give you a professional looking, yet reusable, name badge.

“Throughout the years, we found that these name tags truly are the best in terms of quality. We are grateful for the opportunity to participate in the the donation program with Coller Industries,” says Nieves.