Designing Your Perfect Name Tag

What information should I include when designing my name tag?

From font choice to details you think you should include, name tags are, surprisingly, an intricate thing when it comes to designing. And, making sure they read well is something you must consider before ordering one. Here are some guidelines to follow to make sure you are getting identification that helps your business.

Material & Color

blank name tags that feature both plastic and metal materials

Durability is a must! We carry both high-quality plastic and metal materials. So, no matter your new name tag use, we have a material that will fit your designing needs. And, with 30 plastic colors and 18 metal color combinations, we have a color that will suit your business needs as well. But, remember what Scott Ginsberg, the Name Tag Guy, said:

“The most effective background color for name tags is white. This allows maximum visibility for your logo, name and position. Dark blue, green or red backgrounds are used occasionally, but they have a tendency to ‘steal the show’ from the rest of your name tag.”

“Write the font in black or dark blue. Never use yellow, orange or any other light color. Even if a dark color choice means an aesthetic digression, fashion must be outweighed by your name tag’s approachability and visibility! Finally, unless you work in an academic capacity, avoid gold name tags.”

Font Size & Style

two printed font choices that send different messages even though when designing a name tag they used the same text

From size to the color, the font is one of the most important aspects of your new name tag. Yes, font matters when designing your new name tags! You should always choose a readable font and size. If others cannot read your name tag from at least 10 feet away, your font size is too small. However, don’t stray the other direction. Too large of a font will distract and limit, if not remove, space for additional information. Even if you are attending a horror convention, the name tag font should always be legible. If someone can’t read it, that negates the use of your name tag, so why even wear one?

Always consider the following: What does my font choice really say? Melanie Bunch, Coller Industries’ graphic artist, says, “Make sure you are using a font that suits your business or event needs. Even the tone of the font choice is essential. A bookstore or cafe might opt for a more casual font, while fine clothing or 5-star restaurants might want a fancier or more formal font. Large businesses and corporations may want to choose a font that is consistent with their company branding, which tends to be something more utilitarian.”

On the other hand, some fonts are always a bit more professional than others. We offer 17 font choices that are fun, yet maintain professionalism for nearly any business. And, remember that some fonts are great for employee names, but not suitable for a business name or title.

Engraving & Printing

engraved logos on metal and plastic name tags are a key feature when designing a new tag

Before requesting any engraved (or printed) text for your new name tags, first, consider your size. Once you choose a name tag size, any names, titles or other information will then need to be tested to make sure they will appropriately fit. Shorter and smaller name tags may look better with your uniforms, but then you will most likely have to settle with first names only when designing. But, don’t think the larger your name tags, the more information you can have.

Once you have names, titles and your business name planned out, you can consider your logo. Always ask yourself, “Does this new name tag actually need my logo on it?” If the answer is yes, make sure to choose a name tag that best suits that logo. From engraving to full-color printing we have a logo solution we’re sure you’ll love.

The final guideline here is never to think your name tag is a business card.

There is a thin line between just enough information and too much when designing new name tags. Keep it simple, and keep it flowing. Yes, you need to represent the person wearing the name tag and in some cases, your business. But, remember that less is always more when it comes to name tags.

World Scout Jamboree & Name Tags

What does a scout jamboree have to do with name tags? Well…

Glen Jean, West Virginia – The story starts in London, 1920. The first World Scout Jamboree was held from 30 July 1920 to 8 August 1920 and was hosted by the United Kingdom at Kensington Olympia in London. Since then, the jamboree has been held in various places around the world. But, the last time it was in the US was in 1967. This year, that all changed!

Albin Dearing, BSA Contingent Troop 315 Assistant Scoutmaster, explains, “The first World Scout Jamboree was organized by the Boy Scouts Association in London. With exceptions of the war years, it has been held every four years in different parts of the world. The 2019 World Jamboree will be held at the Bechtel Summit Reserve in West Virginia. Over 45,000 scouts representing 152 countries will be attending.”

donation from coller industries incorporated

“Troop USA 315 is a temporary troop of 36 scouts and four adult leaders put together for the purpose of attending the 2019 World Scout Jamboree hosted this year in West Virginia,” said Dearing. “The donation towards our name tags will allow the scouts to learn each other’s names faster as they make new friends and relationships.”

What is a World Scout Jamboree?

The World Scout Jamboree is above all an educational event that brings together the world’s young people to promote peace and mutual understanding and to develop leadership and life skills.

The 24th World Scout Jamboree will feature the hallmarks of past world jamboree programs, such as the Global Development Village, special sustainability initiatives, and the socialization elements that allow participants to make lifelong friends from around the world.

From astronauts to a local scouts, everyone is having fun with scouting activities. Even name tags get a place in this year’s scout jamboree!

Dearing said, “Our troop will be part of the USA Contingent going to the 2019 World Scout Jamboree in West Virginia in July. 36 scouts and four adult leaders will be part of our Troop USA 315. Since scouts from multiple local units will be coming together for this adventure, we decided the other day to get the boys name badges.”

Plastic Name Tags (UV Color Logo)

Full-color logos are genius when it comes to the professionalism of your business name tags. And, with UV colors, bright gradients and images show up vividly for everyone to see. All text is engraved into the two-color plastic material. Choose from a large selection of sizes and other custom options to make the best out of your branding.

uv printed logo on a plastic name tag for the world scout jamboree

Dearing is proud to be a part of the scouting tradition. “We are Boy Scout Troop USA 315 from the Great Trail Council in Ohio,” he said. “The three primary aims of scouting for today’s youth are growth in moral strength and character, participating citizenship and development of physical, mental, and emotional fitness. The mission of the Boy Scouts of America is to prepare young people to make ethical and moral choices over their lifetimes by instilling in them the values of the Scout Oath and Scout Law.”

Acupuncture, Healing & Name Tags

What does acupuncture have to do with name tags?

Coller Industries Incorporated loves giving back to our community. It’s what helps define our business standards and practices. And, without these donations, we know we wouldn’t be complete. Our most recent contribution goes to a wonderful corporation who is helping their community through acupuncture.

Acupuncturists Without Borders of the National Capital Area (AWB-NCA)

using acupuncture to help survivors, first responders, emergency personnel and other care providersAWB-NCA offers acupuncture and integrative medical care to restore vitality and renew the spirit of people suffering from traumatic stress. We create peace for one family, one community, one world, one person at a time.

AWB is committed to collaborating with local community-based organizations and treating all who have been affected by traumatic events. This includes survivors, first responders, emergency personnel and other care providers. We offer services and training in local communities with the goal of creating long-term, sustainable benefits after we leave. They intend to empower each community we serve in a way that best supports their particular needs for rebuilding and recovery.

Susan Berman, Licensed Acupuncturist at AWB-NCA, said, “Acupuncture is an ideal approach for the multiple, complex and over-lapping symptoms associated with high levels of stress, including insomnia, pain, digestive disturbance, challenges with cognition and focus, depression and anxiety.”

AWB-NCA’s Recent Disaster and Crisis Relief Efforts: In 2018, they responded to the shooting in Parkland, FL, the volcanic eruptions in Hawaii and the ongoing crisis in Puerto Rico. In 2017, AWB provided thousands of treatments in Texas, Florida, Las Vegas, Puerto Rico, and California communities devastated by hurricanes, floods and fires.

Berman also said, “Acupuncturists Without Borders of the National Capital Area (AWB-NCA) is a year old! Thanks to our supporters and our dedicated volunteer staff, we are proud that we have provided over 250 free acupuncture treatments in our local community in two free community acupuncture clinics. Acupuncture has been an effective tool to help people cope with the anxiety, insomnia, pain and other stress-related symptoms that have increasingly affected our community members during this past year.”

helping AWB with name tags work better with acupuncture treatmentsDonating Plastic Name Tags for Acupuncture

Coller Industries donated purple, plastic name tags with magnetic fasteners. These name tags are both durable and economical. They can be customized with names, titles and logos for any office, business or organization. And, the magnetic fasteners are one of our most popular choices because they are so easy to use.

Each donation we make is something that helps us stand out from our competition. And every time we donate, we are grateful for the opportunity to share back into our community.

Donations, Tattoos and Hope

We know that our customers are fantastic!

Coller Industries feels confident in our mission to be your go-to specialist for all personal identification needs. But do you know how much we care about our customers? Part of caring means giving back, not only to our local community but all of our customers. We do this by giving donations of our goods to those in need. And we are happy to announce that we’re at it again!

This week’s donations go to:

Atlanta Redemption Ink, Inc.using uv logo name tags and donations to help out those in need is a non-profit organization whose mission is to restore dignity to survivors who have scars/tattoos from exploitation, trauma & abuse. Our heart is to change marks of hurt & turn them into depictions of hope and recovery.

Jessica Lamb, Founder and Director at Atlanta Redemption Ink, said, “Our heart is to see hope prevail through the survivor. Being a survivor myself, I have seen God change my life, and it’s an honor to be placed on the front lines daily helping pull others out of the places I have been.”

“We aim to help minors and women who have brandings from trafficking and gangs have them removed by a board certified removal specialist or re worked into something beautiful that depicts freedom from being marked as property,” stated Lamb.

Atlanta Redemption Ink is a company that is, “compassionate, strong and brave,” says Lamb.

We are not a tattoo shop. However, we partner with reputable, board certified removal doctors and tattoo artists to restore dignity to survivors of trauma from abuse.

Atlanta Redemption Ink received a UV logo name tag.

using uv logo name tags and donations to help out those in needA UV color logo is a full-color printing process which allows for quality, high-resolution images with bright colors and gradients. UV color is one of our most popular printing methods used for name tags. And, adding a logo to a name tag emphasizes the professional side of your business.

“This name tag helps when we go to speaking engagements. And, it helps at awareness rallies to identify who we are, etc.,” said Lamb.

We are grateful for Atlanta Redemption Ink, Inc. and other such organizations. All of our donations are sincerely something that helps us stand out from our competition.