New Year, New You (and New Name Tags)

Exciting things are happening in the world of name tags. We anticipate new products and many updated ways to use our products this year. We think that the best part of starting a new year is updating your company with new name tags!

New name tags are sure to be the best purchase you will make this year. And we’re sure your employees, volunteers and other staff will thank you. So, spice up your look with brand new identification!

Are you in need of new name tags?

Whether your name tags are just a couple of years old or are in desperate need of an upgrade, we have just what you are looking for. Our high-quality products are perfect for every identification need. Choose from engraved names and logos to bright, colorful printing (UV and full color).

Finding the Right Type of Logos

With several options available, your logo will never look better! Choose from simple engraving to our full color options. No matter what your logo looks like, it will look amazing on a metal or plastic name tag. Even if your logo has multiple colors (or white), we have a solution for you.

What makes a good name tag logo?

Frequently, a logo designed for use on the internet or printed media doesn’t come off as well when you try to fit it onto your name tag. Assuming you made the decision to have a logo on your name tags, here are a few things to consider.

  • Keep the size of the tag in mind. In most cases, the logo will be much smaller, and little details won’t be as visible anymore.
  • Remember that you may have to be flexible on the colors associated with your logo.
  • When adding names and logos, remember that the smaller your logo, the larger it’s presence can be.
  • Try to limit the amount of detail in your logo. Smaller details are not visible from a distance or on a smaller name tag. You only need enough detail to make the logo recognizable.
  • Even if your logo is mostly used for the internet or printed media, you should plan and have a single color version created. This is primarily used for our engraved tags.
  • Finally, consider a custom shaped tag. Your name tag might cut into a shape that follows your logo. Then you can add names and titles.
New name tags and name plates for every business

Match your name plates to your name tags for extra branding!

Just like our name tags, we have several options for your name plate needs. We even have a reusable option for short term or temporary positions. Choose from engraving or printing for names, titles and logos. Or, add directions and other useful signage to your business.

But no matter what you need, remember you can get it all in one place: Coller Industries. We are your one-stop-shop for everything identification related!

Why You Should KISS Your Name Tags

From conference to convention and every event in between, when it comes to your name tags, you should always KISS them. In other words, keep it short and simple. Simplicity is necessary to make your name tags work for you. And, avoid unnecessary complexity.

Professional tools such as name tags are essential in marketing and communication. They provide not only personal identity but corporate branding as well. Employees who wear name tags offer a sense of customer service and responsibility for that business. And, name tags are often the hardest working element to a person’s uniform in meetings, at conventions or during any event.

Here’s how you can and should KISS your name tags.

The KISS Principle

KISS keep it short and simple in designing name tags

KISS, an acronym for “keep it simple, stupid” or “keep it stupid simple,” is a design principle noted by the U.S. Navy in 1960. The KISS principle states that most systems work best if they are kept simple rather than made complicated. The phrase has been associated with aircraft engineer Kelly Johnson. The term “KISS principle” was in popular use by 1970. Variations on the phrase include: “Keep it simple, silly,” “keep it short and simple,” “keep it simple and straightforward,” “keep it small and simple” or “keep it stupid simple.”

Whether you’re adding names and titles or logos and names, you should always remember the KISS Principle. Make sure your text is concise and to the point. Avoid longer titles unless necessary, and use an appropriate logo for your brand.

Remember that you should use the KISS Principle on your name tags as it is the most important thing you can do for them.

Yes, you should remember your branding by adding a logo to all of the name tags in your office. Or when creating name tags for a conference, add different company logos to each company’s name tags. Everyone will appreciate their branded name tags, and it also helps with continued recognition for each business.

For a name tag to be the most effective, there are guidelines to consider. The first rule is to keep yours simple. Some people treat them like business cards or resumes, but personal identification should be straightforward and concise. Name tags should only include the bare minimum information necessary to identify the person wearing it. In commercial and retail settings, that means the person’s first name, unless there is more than one employee with the same first name. With such cases, adding a last name helps with identification.

So, for branding to work on your name tags, you need only to include what is necessary. Whether you are gathering information for a convention or making new name tags for your office, only include the bare minimum. 

According to Scott Ginsberg, the Name Tag Guy:

“How many times has someone rudely squinted at your chest desperately trying to make out those tiny letters? This is self defeating, embarrassing and actually works to decrease your approachability. Not to mention it makes the other person feel ridiculous! So, much like a retail price tag, your name tag must be readable from ten feet away — both the font and the name tag itself.

“According to a name tag survey done by David Alder of Biz Bash, 50% of a group of meeting planners claimed that ‘illegible font size of name tags was a major problem.’ And, consider the 75 million baby boomers that have reached, or will reach their bifocal days, this is a top priority. The recommended font size is 24 point – hopefully bigger if possible. Also, be certain to avoid cursive, script or other fancy letters.”

KISS keep it short and simple in designing name tags

So, always remember to KISS (keep it short and simple) your name tags, and they will do the work for you. No matter what situation you are in, these KISSed tags are sure to get the job done.

How To: Making Name Badges

use reusable name badge when making your own personal identification toolsFrom holiday decorations to home and office furniture, making something yourself feels great!

These days, it’s all about making something with your hands of which you can be proud. And name badges are no exception. Here are several examples of available DIY name badges.

Let’s start with the popular products:

speedy badges are the perfect solution for any business

Speedy Badges

This three piece system is customized using only a printer. Print on the removable insert and then add it to the window-style frame with the plastic cover. These inexpensive and simple to assemble badges are perfect for high-turnover positions.

mighty badges are the perfect solution for any business

Mighty Badges

Add a logo to the metal backplate on these reusable name badges. Then customize each one with a printed name and snap everything into place using the plastic lens cover. They are perfect for a professional look while maintaining a budget.

These two reusable name badge systems are designed specifically to help make your name badge needs effortless. Making each name badge is easy and quick, which makes them perfect for high turnover and seasonal positions in offices and retail establishments.

from DIY to making name badges, badge holders are the perfect solution for any business

Badge Holders

Badge holders come in several sizes and either a horizontal or vertical orientation. Printable inserts are available in eight different colors and are perforated for easy use.

If your printer can print it, you can make it! From printing names and titles to graphics and multiple colors, these badges have it all. Making these personalized badges is as easy as adding the information you need and hitting print. And, each badge holder is reusable.

Need something you can write on?

use adhesive name badges when making your own name tags

use name tag blanks when making name badges

use logo only name badges for your personal identification

Adhesive Name Badges

Because they are so easy to use, these stick-on name badges are perfect for temporary use and are ideal for meetings, parties, conventions and other events.

Name Tag Blanks

Use these Name Tag Blanks in a variety of ways. Add names and titles with a sticker or label maker. Or, use a marker for a more permanent solution.

Logo Only Badges

Add a logo to any reusable name badge to make them stand out. Choose from laser engraved, UV Color or hot-stamped printing processes.

Adding names, titles and more to these name badges is the easiest thing you will do all day. Grab your nearest pen or permanent marker (careful if you’re using name tag blanks as you may not be able to reuse them) and write down all the information you need on your name badges. It’s a real DIY!

Need something a bit more permanent for personal identification? We have that too!