Better Your Brand with Community Service

Building a brand is something every business regularly focuses on. From excellent customer service to high-quality products, brand reputation is everything you do to retain customers. This reputation directly impacts your customer’s behavior toward your company. Making sure that you better your brand will help you stay in business. By producing high-quality interactions with clients and customers, you are building your brand reputation.

Donations are a great way to show your customers how much you care about their needs. Giving something away is about adding value to your community, no matter if it is time or money. The joy we get from giving our products to those in need helps us to better our brand by investing in our community. By building this reputation, we continue to not only help those around us but also better our brand.

We recently had the opportunity to give back to an organization that understands the importance of community service: the Red Barn Academy.

What is Red Barn Academy?

Our mission here is to help reinvent broken lives from addiction and crime by teaching hard work, discipline and integrity in a farm setting.

Red Barn Academy is a therapeutic community for substance abusers and behavioral change. A therapeutic community is based on the concept of mutual self-help. The motto at Red Barn Academy is “each one, teach one.” Everyone in our community has gifts and knowledge to share; we can learn and improve together. A therapeutic community is a residential treatment model with increased responsibility and independence. Red Barn Academy is a highly structured organization run by staff and current students (“Peers”).

The Haws family had a desire to give something back to the community – the original plan [back in 1976] was to construct a working community farm, within the master planned development, to help keep the feeling of the farm in Farmington. After development of the farm, The Haws family experienced their own personal tragedy related to addiction. This life-altering family loss set in motion their desire to help other families and individuals struggling with addiction a place to turn for help.

Why name tags?

The Red Barn Academy received metal name tags with engraved names from Coller Industries to help them in their cause. Each name tag features a first and last name engraved in gold on a mirror red name tag. Rounded corners and a magnetic fastener complete the professional look for each name tag.

The Red Barn Academy staff wearing metal name tags from Coller Industries

Justice Tiedermann has first-hand knowledge about how Red Barn Academy works. “I am a student here at Red Barn Academy. I’m a recovering meth addict, and I’ve been here for two years now. Before coming to Red Barn Academy, I was a liar and manipulator who could hardly stand the sight of myself, let alone hear my own name. However, being here at Red Barn and just practicing doing the next right thing and working hard, literally working for either our moving company, our construction, and our property management, and pushing through those hard days of either blistering heat or bitter cold, I have developed a sense of confidence to where I can look in the mirror and be proud of who I see, and wear my name on my chest with pride.”

Tiedermann, a Senior Student on the Corporate Development team, said, “This [name tag donation] will help us provide a sense of professionalism and confidence within our students.”

Better Your Brand with Professional Identification

better your brand with metal engraved classic name tags from Coller Industries

Like the Red Barn Academy, we believe that name tags help with professionalism and confidence. Developing a positive reputation requires consistency. The Red Barn Academy understands this should include wearing matching name tags. Wearing a name tag featuring your brand also helps your customers know that you have their best interest in mind. (P.S. We think they look great!).

World Scout Jamboree & Name Tags

What does a scout jamboree have to do with name tags? Well…

Glen Jean, West Virginia – The story starts in London, 1920. The first World Scout Jamboree was held from 30 July 1920 to 8 August 1920 and was hosted by the United Kingdom at Kensington Olympia in London. Since then, the jamboree has been held in various places around the world. But, the last time it was in the US was in 1967. This year, that all changed!

Albin Dearing, BSA Contingent Troop 315 Assistant Scoutmaster, explains, “The first World Scout Jamboree was organized by the Boy Scouts Association in London. With exceptions of the war years, it has been held every four years in different parts of the world. The 2019 World Jamboree will be held at the Bechtel Summit Reserve in West Virginia. Over 45,000 scouts representing 152 countries will be attending.”

donation from coller industries incorporated

“Troop USA 315 is a temporary troop of 36 scouts and four adult leaders put together for the purpose of attending the 2019 World Scout Jamboree hosted this year in West Virginia,” said Dearing. “The donation towards our name tags will allow the scouts to learn each other’s names faster as they make new friends and relationships.”

What is a World Scout Jamboree?

The World Scout Jamboree is above all an educational event that brings together the world’s young people to promote peace and mutual understanding and to develop leadership and life skills.

The 24th World Scout Jamboree will feature the hallmarks of past world jamboree programs, such as the Global Development Village, special sustainability initiatives, and the socialization elements that allow participants to make lifelong friends from around the world.

From astronauts to a local scouts, everyone is having fun with scouting activities. Even name tags get a place in this year’s scout jamboree!

Dearing said, “Our troop will be part of the USA Contingent going to the 2019 World Scout Jamboree in West Virginia in July. 36 scouts and four adult leaders will be part of our Troop USA 315. Since scouts from multiple local units will be coming together for this adventure, we decided the other day to get the boys name badges.”

Plastic Name Tags (UV Color Logo)

Full-color logos are genius when it comes to the professionalism of your business name tags. And, with UV colors, bright gradients and images show up vividly for everyone to see. All text is engraved into the two-color plastic material. Choose from a large selection of sizes and other custom options to make the best out of your branding.

uv printed logo on a plastic name tag for the world scout jamboree

Dearing is proud to be a part of the scouting tradition. “We are Boy Scout Troop USA 315 from the Great Trail Council in Ohio,” he said. “The three primary aims of scouting for today’s youth are growth in moral strength and character, participating citizenship and development of physical, mental, and emotional fitness. The mission of the Boy Scouts of America is to prepare young people to make ethical and moral choices over their lifetimes by instilling in them the values of the Scout Oath and Scout Law.”

How Lanyards Won the Battle of the Books

Donations are one way that makes us more responsible in our community. And, building trust in our community is not only a requirement but also the best way to maintain that community. Even when the need is small, like lanyards for a reading competition at an elementary, giving is all about the people you are helping.

Coller Industries enjoys providing donations, like lanyards, to our community.

Understanding our community needs teaches that no matter the setting, there are things to keep a constant focus on. And, while investing in the community by donating our products is one of our best forms of marketing, what we care about is the people.

Grant Elementary’s Battle of the Books Competition

Katrina Shewell, Grant Elementary Librarian, explains the program, “Our program is a reading incentive program that helps kids jump into reading in a fun, team-oriented, competitive way. There were 10 groups of five to six kids. Each team had to read 30 books before the competition which they usually divide up among themselves, only needing to read five books a piece.”

Blank Flat Badge Lanyards

blank flat badge lanyards are inexpensive and great for any use

Lanyards are popular because of their ability to keep essential items like a name badge or pen close at hand. They are used in a broad range of activities from the workplace and schools to concerts and trade shows. Inexpensive badge lanyards come in a variety of materials, styles and colors. Each Flat Badge Lanyard has a crimped finish and comes with a bulldog clip attachment. And, they are made with a woven polyester material which is 1/2 inch in width and 18 inches long.

“We truly appreciate your donation for our Battle of the Books competition held on February 22,” said Shewell. “The kids do not have to pay to enter this reading incentive program, so we rely heavily on donations. I’ve attached pictures to show the kids wearing their lanyards, and you may even see their small buttons representing the books they read.”

Each child received a lanyard that they added buttons to every time they read a book.

“As each child read a book, they were given a button to put on their lanyard,” said Shewell. “It was a great incentive to read above the five books assigned. Most kids read over 10 books each and about 15 kids read 20-30 books!”

“It was a great incentive to see kids in other groups wearing their lanyards with lots of buttons on them, making them want to add more books and buttons to their lanyards, too. The competition is in its second year, but this was the first year adding lanyards, and the kids loved having something they could show their accomplishments on.”

Students at Grant Elementary wearing lanyards for the Battle of the Book competition.
Students at Grant Elementary wearing lanyards with buttons on them indicating which books they read for the “Battle of the Books” competition in February 2019.

Donations Help Raise Community Understanding

From lanyards to name tags, no matter what the donation is, the focus is always who it helps. And this time, at the request of a wonderful librarian, we were able to help out a school with their reading program. Our community and our surroundings are what makes us who we are. So, by giving back into this system, we are making it better for everyone around. Besides, reading is cool!

Acupuncture, Healing & Name Tags

What does acupuncture have to do with name tags?

Coller Industries Incorporated loves giving back to our community. It’s what helps define our business standards and practices. And, without these donations, we know we wouldn’t be complete. Our most recent contribution goes to a wonderful corporation who is helping their community through acupuncture.

Acupuncturists Without Borders of the National Capital Area (AWB-NCA)

using acupuncture to help survivors, first responders, emergency personnel and other care providersAWB-NCA offers acupuncture and integrative medical care to restore vitality and renew the spirit of people suffering from traumatic stress. We create peace for one family, one community, one world, one person at a time.

AWB is committed to collaborating with local community-based organizations and treating all who have been affected by traumatic events. This includes survivors, first responders, emergency personnel and other care providers. We offer services and training in local communities with the goal of creating long-term, sustainable benefits after we leave. They intend to empower each community we serve in a way that best supports their particular needs for rebuilding and recovery.

Susan Berman, Licensed Acupuncturist at AWB-NCA, said, “Acupuncture is an ideal approach for the multiple, complex and over-lapping symptoms associated with high levels of stress, including insomnia, pain, digestive disturbance, challenges with cognition and focus, depression and anxiety.”

AWB-NCA’s Recent Disaster and Crisis Relief Efforts: In 2018, they responded to the shooting in Parkland, FL, the volcanic eruptions in Hawaii and the ongoing crisis in Puerto Rico. In 2017, AWB provided thousands of treatments in Texas, Florida, Las Vegas, Puerto Rico, and California communities devastated by hurricanes, floods and fires.

Berman also said, “Acupuncturists Without Borders of the National Capital Area (AWB-NCA) is a year old! Thanks to our supporters and our dedicated volunteer staff, we are proud that we have provided over 250 free acupuncture treatments in our local community in two free community acupuncture clinics. Acupuncture has been an effective tool to help people cope with the anxiety, insomnia, pain and other stress-related symptoms that have increasingly affected our community members during this past year.”

helping AWB with name tags work better with acupuncture treatmentsDonating Plastic Name Tags for Acupuncture

Coller Industries donated purple, plastic name tags with magnetic fasteners. These name tags are both durable and economical. They can be customized with names, titles and logos for any office, business or organization. And, the magnetic fasteners are one of our most popular choices because they are so easy to use.

Each donation we make is something that helps us stand out from our competition. And every time we donate, we are grateful for the opportunity to share back into our community.