The 4 Cs of Name Tags

Most people know about the 4 Cs of diamond purchasing. However, here are the lesser known 4 Cs of name tags!

When you are planning on purchasing a diamond it is important that you know as much as possible about how diamonds are classified. Experts do this using a 4 Cs method. Did you know it’s just as important to know about the 4 Cs when purchasing a name tag for your business?

Follow these simple steps to finding your perfect name tag.

Customization
the 4 cs of name tags customization convenience connection costWhile most name tags are for names, logos and other elements are just as important. What do you want your name tag to look like? It’s important to be able to customize a name tag to meet any need. From color to material, customization is key. Choose from plastic or metal. Choose your color and printing technique. And finally choose a logo, graphic or just plain text.

Convenience
the 4 cs of name tags customization convenience connection costCustomers and consumers are what keeps us all in business. The last thing anyone wants is for someone to not understand who can help them. Use name tags so that all customers will be able to easily identify staff. It will also save them the frustration of asking the wrong person for assistance. Convenience also extends to where someone wears a name tag. Make sure your employees place the name tag appropriately on their clothing.

Connection
the 4 cs of name tags customization convenience connection cost brandingBrand awareness is a huge part of being connected with your consumer. By creating a specific brand, companies make themselves known in their communities. This connection should also include proper communication. Many organizations give employees name tags as a way to aid this connection. These name tags have logos and graphics to identify and inform others. Each time a logo is used on personal identification, a brand is connected to a consumer.

Cost
By far, this is one of the most important of the 4 Cs. Cost affects the actual purchasing decision for name tags. If they are too expensive, or can be found somewhere else for cheaper, name tags won’t be purchased. Coller Industries strives for the best pricing for our quality products. There are multiple choices available for every price range.

Finding the proper personal identification helps all business endeavors. And, using these 4 Cs, purchasing name tags becomes an easy task.

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