03/02/07 -- IMPORTANCE OF NAME TAGS

- 4 TIPS FROM SETH GODIN-

Bestselling author, entrepreneur and agent of change, Seth Godin recently wrote in his blog about his love for name tags.

In his post, Mr. Godin lists 4 helpful tips to maximize the effectiveness of any tag:

"Doing a name tag right isn't easy. Here are my rules:

a. BIG first name
b. positioned in a place where you can see it
c. ideally two-sided, on a short lanyard (why on earth would you make a one-sided lanyard tag?)
d. a piece of information that is an ice breaker."


All great points. If you have some extra time feel free to browse through the rest of Mr. Godin's blog, which addresses topics of marketing, respect, new media and change. Also, check out his downloadable e-book Ideavirus, free of charge.